2017 Subaru Impreza 2.0i Premium: AWD Champion in the Compact Sedan Class
Overview: Subaru's Value Proposition in the Competitive Compact Segment
The 2017 Subaru Impreza 2.0i Premium entered MotorVero's comprehensive compact sedan comparison with a mid-range price point of $22,519 (including destination). While not the most feature-rich option in its class, it boasted one game-changing advantage that set it apart from every competitor: standard all-wheel drive.
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Standout Features That Define the Impreza Experience
The AWD Advantage: Unmatched in Its Class
The Impreza's symmetrical all-wheel drive system wasn't just an option—it was standard equipment, making it the only vehicle in our comparison with this capability. For buyers in snowy climates or those who frequently encounter challenging road conditions, this single feature could justify choosing the Impreza over competitors offering more luxury amenities.
- Exclusive AWD: No other vehicle in the segment offered all-wheel drive as standard equipment
- Smartphone Integration: Apple CarPlay and Android Auto compatibility kept the Impreza competitive with tech-savvy buyers
- Practical Add-ons: Our test vehicle included all-weather floor mats, cargo tray, and an auto-dimming mirror with HomeLink and compass
- Redesigned Platform: The 2017 model marked Subaru's first use of their new Global Platform, improving rigidity and ride quality
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Notable Omissions: Where the Impreza Fell Short
While the AWD system gave the Impreza a unique selling proposition, several missing features affected its competitiveness against similarly priced rivals:
Convenience Features That Didn't Make the Cut
- Keyless Entry: One of only two vehicles in the comparison without a smart entry system
- Outdated Key Fob: Maintained Subaru's traditional separate key and fob design despite the complete redesign
- Limited Connectivity: Just one USB port in an era of multiple device ownership
- No Moonroof Option: Missing a popular comfort feature available on most competitors
Safety Tech Considerations
The tested Impreza notably lacked Subaru's acclaimed EyeSight Driver Assist Technology, which includes:
- Pre-collision braking
- Adaptive cruise control
- Lane departure warning
- Lane keep assist
This omission was particularly noticeable as several competitors included similar safety suites either standard or as affordable options.
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Competitive Positioning: Who Should Consider the Impreza?
The 2017 Impreza 2.0i Premium occupied an interesting space in the compact sedan market:
| Feature | Impreza Advantage | Competitor Advantages |
|---|---|---|
| Drivetrain | Standard AWD | FWD models typically offer better fuel economy |
| Technology | CarPlay/Android Auto | Some rivals offered more premium audio/infotainment |
| Convenience | Practical all-weather package | Keyless entry, multiple USB ports common elsewhere |
The Ideal Impreza Buyer Profile
This trim made the most sense for:
- Drivers prioritizing all-weather capability over luxury features
- Budget-conscious buyers who needed AWD but couldn't step up to a luxury brand
- Subaru loyalists valuing the brand's reputation for durability
- Urban dwellers who occasionally encounter rough roads or light off-pavement conditions
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Long-Term Value Considerations
Beyond the initial feature comparison, the Impreza offered several less obvious advantages:
Resale Value
Subaru's strong brand loyalty and the AWD system's desirability in certain markets typically translate to:
- Higher-than-average resale values compared to FWD competitors
- Strong demand in secondary markets, especially in northern climates
- Longer ownership cycles among Subaru buyers
Cost of Ownership
While the AWD system adds some complexity, Subaru's reputation for reliability helps balance:
- Moderate maintenance costs compared to luxury AWD alternatives
- Good availability of parts and service nationwide
- Competitive warranty coverage
