Home > News & Blogs > 2020 Hyundai Palisade Pricing Aims to Challenge Honda Pilot and Toyota Highlander

2020 Hyundai Palisade Pricing Aims to Challenge Honda Pilot and Toyota Highlander

Hyundai Palisade: A Bold Entry Into the Three-Row SUV Market | MotorVero

Hyundai Palisade: Elevating the Standard for Family SUVs

Hyundai Palisade

MotorVero brings you an in-depth look at Hyundai's flagship three-row SUV

Introducing the Hyundai Palisade

The Hyundai Palisade redefines what a family SUV can be. Positioned at the top of Hyundai's SUV hierarchy, the Palisade offers refined styling, cutting-edge technology, and spacious seating for up to eight passengers. This premium midsize SUV serves as Hyundai’s answer to established rivals like the Toyota Highlander, Honda Pilot, and Ford Explorer, yet it undercuts many competitors on price while delivering class-leading features.

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Trim Levels and Pricing

The Palisade is available in three primary trims: SE, SEL, and Limited. Front-wheel drive comes standard, with all-wheel drive available across the lineup for an additional $1,700.

  • SE: Starting at $32,595, this base trim offers generous standard features such as an 8-inch touchscreen with Apple CarPlay and Android Auto, a second-row bench, five USB ports, and rear underfloor storage.
  • SEL: Begins at $34,545 and adds comforts like heated front seats, second-row captain’s chairs, push-button start, dual-zone automatic climate control, and a leather-wrapped steering wheel.
  • Limited: At $45,745, this trim elevates luxury with Nappa leather, ventilated seats, a 12.3-inch digital cluster, a head-up display, dual-panel sunroof, and a Harman Kardon 12-speaker premium audio system.

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Performance and Powertrain

Under the hood, all trims are powered by a 3.8-liter V6 engine producing 291 horsepower and 262 lb-ft of torque, mated to an 8-speed automatic transmission. Whether in city traffic or on long road trips, the Palisade delivers smooth acceleration, responsive handling, and surprisingly quiet ride quality for a non-luxury badge.

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Interior Comfort and Cargo Space

The Palisade interior rivals luxury SUVs in design and materials. With high-grade upholstery, intuitive controls, and available ambient lighting, the cabin provides a relaxing experience. Standard three-row seating accommodates up to eight passengers or seven with optional second-row captain’s chairs. Cargo volume reaches up to 86.4 cubic feet with seats folded, making it ideal for families and adventurers alike.

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Technology and Connectivity

  • Standard 8-inch touchscreen with smartphone integration
  • Optional 10.25-inch navigation display (SEL and above)
  • USB charging in all three rows
  • Available wireless charging pad
  • Bluetooth connectivity and voice command features
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Safety and Driver Assistance Features

Hyundai equips the Palisade with one of the most comprehensive safety suites in its class. Advanced driver-assist technologies are standard on most trims, ensuring peace of mind for families.

  • Forward collision-avoidance assist with pedestrian detection
  • Lane keeping and lane following assist
  • Adaptive cruise control with stop-and-go
  • Driver attention warning system
  • High beam assist
  • Safe Exit Assist (SEL and Limited)
  • Blind-spot collision avoidance (SEL and Limited)
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Comparison: Palisade vs. Rivals

When placed alongside the Honda Pilot and Toyota Highlander, the Palisade shines for its value and features. Here's how it stacks up in base configuration:

Model Starting Price Engine Standard Safety Features
Hyundai Palisade SE $32,595 291-hp 3.8L V6 Comprehensive suite
Honda Pilot LX $32,495 280-hp 3.5L V6 Basic Honda Sensing
Toyota Highlander L $34,825 295-hp 3.5L V6 Toyota Safety Sense 2.5

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Manufacturing and Availability

While the Kia Telluride — a mechanical cousin — is built in Georgia, the Palisade is manufactured in Ulsan, South Korea. Despite its overseas origin, the Palisade is widely available at U.S. Hyundai dealerships and benefits from the brand's strong warranty coverage and customer satisfaction ratings.

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Final Verdict: Why Choose the Hyundai Palisade?

The Hyundai Palisade isn't just another midsize SUV — it's a standout choice for drivers who demand more. It excels in versatility, value, safety, and luxury, earning its place as one of the most well-rounded three-row SUVs on the market. Backed by MotorVero's trusted insights, the Palisade is a smart investment for modern families seeking style and substance.

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Last Updated On May, 30-2025

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