Infiniti Q50 Teaser Video Signals Dramatic Return to Performance Roots
Infiniti has unleashed a pulse-pounding teaser for its upcoming 2023 Q50 sports sedan, focusing intently on what enthusiasts care about most - that signature engine note. The 45-second clip builds tension through darkness and sound rather than visual reveals, culminating in a growling exhaust note that echoes the legendary VQ-series V6 from Infiniti's performance heyday.
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Official teaser for the redesigned 2023 Infiniti Q50 (No aliens were harmed in the making of this video)
Decoding the Q50 Teaser: What We Know So Far
While light on visual details, the teaser provides several important clues about Infiniti's direction:
Key Revelations
- Distinctive exhaust note suggests either an enhanced version of the current 3.0L twin-turbo V6 or potentially a new hybrid powertrain
- Performance-focused positioning indicates Infiniti may be returning to its "Japanese BMW" roots
- Mysterious lighting effects hint at sharper exterior styling with more aggressive lines
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The Q50's Place in Infiniti's Evolving Lineup
The new Q50 arrives amidst Infiniti's controversial naming restructure:
Nomenclature Changes
- All sedans/coupes now use Q prefix (Q50, Q60)
- SUVs adopt QX prefix (QX50, QX60)
- Discontinuation of beloved G and M series names
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As Infiniti president Johan de Nysschen acknowledged: "No one likes the change, but it's necessary for our expanding lineup." The Q50 represents Infiniti's attempt to balance heritage with forward momentum.
Anticipated Upgrades for 2023 Model
While official specs remain under wraps, industry insiders expect:
Performance Enhancements
- Upgraded VR30 3.0L twin-turbo V6 (potentially 400+ hp in Red Sport trim)
- Revised steering system to address criticism of numb feel
- Available rear-wheel steering for improved agility
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Technology Updates
- Next-gen Infiniti InTouch infotainment with faster processor
- Enhanced ProPILOT Assist semi-autonomous driving
- Digital instrument cluster with customizable displays
Detroit Auto Show Debut: What to Expect
The wraps come completely off the new Q50 at the 2023 Detroit Auto Show on January 14. MotorVero will be on hand to:
- Provide live coverage of the unveiling event
- Interview Infiniti executives about design choices
- Bring you first impressions of the interior and driving dynamics
- Compare specs against rivals like the BMW 3 Series and Genesis G70
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