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Super Bowl XLV’s Best Car Commercials: Top 10 Memorable Ads Ranked

Ranking the Top 10 Super Bowl XLV Car Commercials: Which Automaker Won the Big Game? | MotorVero

The 10 Most Memorable Car Commercials of Super Bowl XLV

10

Chevy Cruze: "Status"

best Super Bowl car commercials

Star Power: SNL cast members including Tim Meadows and Chris ParnellThe Concept: A hilarious take on how Cruze owners imagine others view their sensible compact carWhy It Scored: Perfectly balanced self-deprecating humor with genuine vehicle benefits, making the Cruze appealing without taking itself too seriously.Fun Fact: The ad reportedly increased Cruze website traffic by 480% immediately after airing.
--FIRST CAR LIST HERE--
9

Audi: "Release the Hounds"


The Premise: A lavish party goes wild when luxury is "released" in the form of an Audi A8

Signature Moment: The chandelier swing that transforms into a chandelier necklace

Why It Stood Out: Audi continued its tradition of sophisticated, cinematic ads that equate their vehicles with unleashed luxury.
8

Chevy Camaro: "Miss Evelyn"


Star Power: A surprise appearance by the iconic Bumblebee Camaro from Transformers

The Twist: A young boy's imaginary teacher turns out to be real

--TOP ADVERTISEMENT HERE--

Emotional Impact: Combined nostalgia, childhood imagination, and muscle car excitement in one memorable package.

The Top 5 Super Bowl XLV Car Commercials

5

Kia Optima: "One Epic Ride

Star Power: Blink-182's music and a cameo by Motley Crüe's Vince Neil

Production Value: Featured over 100 visual effects shots blending live action and animation

Breakthrough Moment: Marked Kia's arrival as a serious player in automotive marketing with its most ambitious ad to date.
4

Volkswagen New Beetle: "Black Beetle"

The Concept: A sleek black Beetle transforms into various pop culture "black" references

Soundtrack: The Black Keys' "Black Door" provided the perfect musical backdrop

Cultural Relevance: Brilliantly tapped into the retro appeal of both the Beetle and classic rock while showing the car's modern edge.
3

Chrysler 200: "Imported from Detroit"

--SECOND CAR LIST HERE--


Narrator: The iconic Eminem in a career-defining voiceover performance

Impact: Part advertisement, part city revival manifesto

Why It Resonated: This two-minute cinematic masterpiece transcended automotive marketing to become a cultural moment, boosting both Chrysler and Detroit's image.

Result: Chrysler 200 sales increased 47% in the following month.

2

Chevy Silverado: "Tommy"

The Story: A man survives the apocalypse thanks to his dependable Silverado

Star Power: Featured a pre-fame Dave Franco in the lead role

Marketing Genius: Played perfectly to truck buyers' survivalist fantasies while showcasing real truck capabilities.
1

Volkswagen Passat: "The Force"

The Concept: A child in a Darth Vader costume tries to use "the Force" on household items

Emotional Payoff: Dad secretly starts the Passat with remote start, making the child believe he succeeded

Why It Won: Perfect blend of nostalgia, humor, and heart that appealed to both kids and parents while subtly showcasing technology.

Legacy: Became the most shared Super Bowl ad of its time with over 5 million social media mentions.

--FIRST CONTENT ADVERTISEMENT HERE--


Honorable Mentions

  • Hyundai Sonata "Good Things Come in Threes": Clever play on the "third-gen" Sonata's improvements
  • Mercedes-Benz "Welcome": Introduced the new SLS AMG with a lavish production
  • Chevy Volt "Discovery": Positioned the Volt as the future of automotive technology

What Made Super Bowl XLV Special for Car Ads

The 2011 Big Game marked a turning point in automotive advertising with:

  • Increased Emotional Storytelling: Moving beyond specs to create memorable narratives
  • Star Power: More celebrity appearances than previous years
  • Social Media Integration: First Super Bowl where sharing ads became part of the experience
  • Post-Recession Optimism: A return to lavish productions after years of austerity

Over a decade later, these commercials remain some of the most creative and effective in Super Bowl history, setting the standard for automotive marketing during the big game.

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Klash

Last Updated On Oct, 08-2025

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